Privacy policy

At Thenorthafrican.store, we value and respect your privacy. This Privacy Policy explains how we collect, use, and protect your personal information when you visit or make a purchase on our website.

1. Who We Are

We act as the "data controller" of your personal data under applicable privacy laws (including the GDPR).

2. Information We Collect

When you interact with our website, we may collect the following information:

  • Personal information you provide:

    • Name, billing/shipping address, phone number, email address.

    • Payment details (processed securely through third-party providers; we do not store credit card information).

  • Automatically collected information:

    • IP address, device type, browser type, and browsing behavior on our website.

    • Cookies and similar tracking technologies (see Section 6).

  • Communications data:

    • Any messages sent via email, WhatsApp, or our contact form.

3. How We Use Your Information

We use your personal data to:

  • Process and fulfill your orders.

  • Communicate with you regarding your purchase, returns, or customer support requests.

  • Improve our website, products, and services.

  • Send you marketing emails or promotions (only if you have given consent).

  • Comply with legal obligations (e.g., tax and accounting requirements).

4. Sharing Your Information

We only share your information when necessary:

  • With payment providers (e.g., Shopify Payments, PayPal, credit card processors).

  • With shipping and logistics partners to deliver your orders.

  • With service providers who help us operate our website (e.g., hosting, analytics).

  • Where required by law or regulatory authorities.

We do not sell, rent, or trade your personal information to third parties.

5. Your Rights Under GDPR

As a customer in the EU/EEA, you have the right to:

  • Access the personal data we hold about you.

  • Request corrections or updates to your information.

  • Request deletion of your personal data (“right to be forgotten”).

  • Object to the use of your data for marketing purposes.

  • Request data portability (to transfer your information to another service).

  • File a complaint with your local data protection authority.

To exercise your rights, contact us at: 📧 info@thenorthafrican.store.

6. Cookies & Tracking

Our website uses cookies and similar technologies to improve user experience and analyze traffic.

  • Necessary cookies – enable basic functions like shopping cart and checkout.

  • Performance cookies – help us understand how visitors use our site.

  • Marketing cookies – used only with your consent to provide personalized ads.

You can manage or disable cookies through your browser settings.

7. Data Retention

We keep your personal data only as long as necessary:

  • To fulfill the purposes outlined in this Privacy Policy.

  • To comply with legal and accounting obligations.

  • Typically, we retain order information for 7 years (required under Dutch law).

8. Data Security

We take appropriate technical and organizational measures to protect your data against loss, misuse, or unauthorized access. However, no system is 100% secure, and we cannot guarantee absolute protection.

9. Children’s Privacy

Our website is not directed at children under the age of 16. We do not knowingly collect personal information from children. If you believe a child has provided us with personal data, please contact us to have it deleted.

10. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. Updates will be posted on this page with the “Last updated” date.

11. Contact Us

If you have any questions about this Privacy Policy or how your data is handled, please contact us:

📧 Email: info@thenorthafrican.store
📱 WhatsApp: +31 6 40743724
🏠 Address: Rijswijkseplein 786, 2516LX 's-Gravenhage, Netherlands